ABC 5 inks deal with Malaysian firm Philippine Daily Inquirer
March 27, 2008
MANILA, Philippines—ABC 5 has inked a “major blocktime agreement” with MPB Primedia, Inc., a Philippine corporation backed by Media Prima Berhad of Malaysia. ABC 5 president and CEO Antonio O. Cojuangco announced the deal on Tuesday. He said that the deal would “ensure a steady and sustainable flow of innovative programming” for the channel. MPB Primedia Inc. will “produce and source most of the entertainment shows, while ABC 5 will continue to be responsible for news programming and station operation.”
